23.5 x 23.5 cm
"Interior Design has to be effective, it has to sell and has to be fun."
To be successful hotel design concepts must entice visitors, evoke emotions, and sell the hotel. This title presents projects from the interior design studio JOI-Design, and highlights the strategies behind their user- and value-oriented design. The authors of this book understand that design is not an end in itself, but it is rather an integral component of a hotelÂ’s marketing strategy, translating business objectives into spatial form. This richly illustrated volume also looks at the future of the hotel industry, and features interviews with seasoned travellers and decision-makers in the hospitality sector. Creating Hospitality Design is a showcase, trend report and treasure trove of ideas.